Free diagnosis · about 90 seconds
You shipped the app.You still don't
have a sale.
Paste your URL. Get a blunt read on your offer, buyer and sales blockers, a homepage rewrite and three real leads. Free. $19.99 buys the 30-day plan to the first sale.
- Reads your live pages
- One buyer, one offer
- 20 to 45 minutes a day
SAMPLE OUTPUT
What lands on your screen in 90 seconds
Read from your actual site, not a template. If it isn't useful, you've lost a minute and a half.
01 / Offer + buyer
Who this is for is buried below the fold.
A buyer should recognize themselves in the first line.
02 / Sales blockers
No clear next step
Proof comes too late
03 / Homepage rewrite
INCLUDED−An easier way to manage work
+One clear result for one clear buyer
04 / First notice
Where buyers first hear about products like yours — and what's missing.
05 / Channel: do / don't
One channel to start, one backup, and what to skip for now.
06 / Three sample leads
Name · role · company · LinkedIn
Built by founders who already sold
Solofounders.help was put together by a small group of entrepreneurs, not a content team. People who took projects past $100M in market cap, sold companies above $10M, and spent years mentoring inside accelerators.
$100M+ projects
Companies the builders took past $100 million in market cap - and the deals that funded them.
Multiple exits above $10M
Sold companies, not just raised rounds. They have sat across the table from buyers and know what makes someone actually pay.
Accelerator mentors
Years on the other side of demo day, reviewing hundreds of pitches. They saw which founders got to a first customer and which just kept shipping.
Most vibe-coded apps do not fail in the repo. They fail in the inbox.
| What you already tried | What this is |
|---|---|
| Claude / ChatGPT GTM essay | Named people, named messages, daily work |
| Launch kit / tweet pack | A path to the first payment |
| Another feature sprint | A 30-day scoreboard |
SCAN SEQUENCE
From a live page to tomorrow's sales task
The diagnosis is free. Pay only when the evidence is useful enough to act on.
- 01INPUT
Paste the live URL
We read the pages a buyer sees: homepage, pricing, features and about.
- 02FREE
Get the diagnosis
See the buyer fit, sales blockers, page scores, first funnel step, homepage rewrite and days 1 to 3 of the plan.
- 03PROOF
Open three sample leads
Check the names, roles, companies and LinkedIn profiles before paying anything.
- 04PLAYBOOK
Run the 30-day plan
Get 100 B2B leads from this month's list, outreach, the full funnel review and one concrete task every day.
FIT CHECK
Built for the gap after shipping
You shipped it alone and nobody has paid
The build works. The problem is that no specific person has been asked for money yet.
You are a builder, not a seller
You would rather open an editor than a DM. The plan tells you who to write to and what to say, so selling becomes a task, not a personality.
You have an hour a day, not a sales team
Every day is one task between 20 and 45 minutes, with a line that tells you when it is done.
You are selling to businesses
Your paid plan comes with a list of named people and their LinkedIn profiles, so day one starts with a list instead of a blank page.
Execution schedule
| Morning | Open the day's task. One task, one timebox, one definition of done. |
| Ten minutes | Send the day's messages to names from your lead list, using the templates. |
| Friday | Fill the scoreboard: conversations, demos, paid. Cut what got no replies. |
| Day 30 | You either have a paying customer or hard evidence about who will never buy. |
EXECUTION UNLOCK
The free report finds the gap. The playbook tells you what to do next.
First Sale Playbook
One-time$19.99
Pay once per product. Not a subscription.
You pay after you read the diagnosis.
Everything in the free scan, plus
- A 30-day calendar: one task a day, with minutes and a done-test
- Positioning sentence plus three variants
- Your buyer: role, trigger, where they already are
- The offer to run for your first 10 customers
- Six named places to show up, and how to show up there
- DM templates, openers, Loom scripts, objection replies
- 100 B2B leads with LinkedIn profiles from this month's list
- The full five-stage funnel review
- Website SEO review with six tailored blog ideas
- Launch angles for X, Product Hunt, Hacker News, Indie Hackers
- A day 7 / 14 / 30 scoreboard
- Copy to clipboard and download as Markdown
Add-on · Monthly
Monthly Leads
Want more names than the playbook's 100? Monthly Leads is the full list: 500 verified B2B leads every month (founders, decision makers, YC founders), hand picked and checked, as an instant download.
$9.99 a month. Cancel whenever.
Featured in the playbook
Want to have your product featured in the Playbook as a recommendation? Get in touch!
Every paid playbook names real places, people and tools. If your product belongs there, tell us what it does and who it is for.
SYSTEM NOTES
Questions before you scan
Is this for me if the product is already live but nobody is buying?
Yes. That is the exact starting point: a working product, little or no revenue, and no repeatable way to reach buyers. It is not for an idea you have not shipped or a company that already has a sales team.
What happens when I paste my URL?
The scan reads the live pages a buyer sees. Free, you get a blunt review of the offer, buyer fit, page clarity, sales blockers and channel direction, plus a homepage rewrite, the first-notice stage of your funnel, and three sample leads with LinkedIn profiles. If that is useful, $19.99 once opens the full plan for that product.
What is inside the paid playbook?
One buyer to pursue, an offer they can decide on, the places they already gather, messages for opening the conversation, 100 B2B leads with LinkedIn profiles from this month's list, a website SEO review with six tailored blog ideas, the full five-stage funnel review, and one measurable task for every day of the next 30 days.
Who decided what goes into the plan?
Entrepreneurs who took projects beyond $100M in market cap, completed multiple exits above $10M, and mentored founders inside accelerators. Software reads the page and assembles the document. The selling method comes from people who have closed deals.
How is this different from asking a chatbot for a sales plan?
A blank prompt usually returns broad channels and familiar advice. This starts with evidence from your live product, forces one buyer and one offer, then turns that decision into named prospects, messages, deadlines and a scoreboard.
What do I have to do each day?
Set aside 20 to 45 minutes. Open the next task, contact the named prospects, use or adapt the supplied message, and mark the result. Every Friday, count conversations, demos and payments - then stop doing what gets ignored.
Does this guarantee my first sale?
No. Nobody honest can guarantee that. The playbook removes the excuses between shipping and asking people to buy. After 30 days you should have a customer or hard evidence that the buyer, offer or message needs to change. Read the free diagnosis before paying; all sales are final.
Start here
Find out why nobody has paid yet.
Paste the live URL. The diagnosis is free. Pay only if it is useful.